Article
Introduction
YouTube just dropped a game-changing update to its monetization policy, and trust me—you’ll want to pay attention. If you’ve been struggling to hit those sky-high requirements to start earning money, this update is a breath of fresh air. YouTube is finally making monetization more accessible for small and growing creators. Let’s break down what’s new and what it means for you.
What is YouTube Monetization?
In simple terms, YouTube monetization is the process of earning money from your content on the platform. Once you qualify for the YouTube Partner Program (YPP), you can make money through ads, channel memberships, Super Chats, and even YouTube Premium revenue.
Previous Monetization Requirements
Before this update, the rules were pretty strict:
- 1,000 subscribers
- 4,000 watch hours in the past 12 months
For Shorts creators, YouTube later added: - 10 million Shorts views in 90 days
This was a huge barrier for new creators who were just starting out.
What’s New in the Latest Update?
The biggest change? Lower entry requirements. YouTube wants to support smaller creators by giving them early access to monetization tools, even before they qualify for full ad revenue sharing.
New Eligibility Criteria
Here’s the breakdown:
- 500 subscribers (instead of 1,000)
- 3 public uploads in the last 90 days
- 3,000 watch hours in the past year OR 3 million Shorts views in 90 days
This is a massive shift. It means creators can start earning from features like channel memberships and Super Chats much earlier.
YouTube Partner Program (YPP) Changes
Once you hit these new, lower requirements, you’ll unlock:
- Channel memberships
- Super Chat & Super Stickers
- Shopping features (for eligible creators)
Full ad revenue sharing still requires the old thresholds, but this early access is a game changer.
Impact on Small Creators
This update is clearly designed to help new creators grow faster. Smaller channels can now build an income stream and invest back into their content without waiting years to hit the old milestones.
Revenue Streams Under the New Update
YouTube offers multiple ways to earn:
- Ad Revenue: Still tied to full YPP eligibility
- Channel Memberships: Fans can support you monthly
- Super Chats & Stickers: Perfect for live streams
- YouTube Shopping: Sell products directly from your channel
Shorts Monetization Update
Short-form content is booming, and YouTube knows it. The new update emphasizes Shorts:
- Creators can earn from Shorts ads through a revenue-sharing model
- Focus on consistency and trending content to maximize earnings
YouTube Premium Revenue Sharing
YouTube Premium members pay for an ad-free experience, but creators still earn a cut based on watch time. It’s a win-win situation.
AI and Content Policies
With AI-generated content becoming popular, YouTube is doubling down on originality and compliance. Violations like reused or spammy content can delay or block monetization approval.
How to Apply for Monetization
- Enable 2-step verification
- Meet eligibility requirements
- Go to YouTube Studio → Monetization
- Submit your application
- Wait for review (usually 30 days)
Pros and Cons of the New Update
Pros:
- Easier for small creators
- More income streams early on
- Encourages consistency
Cons:
- Full ad revenue still requires higher thresholds
- Increased competition
Tips to Increase Earnings Under New Rules
- Focus on consistent uploads
- Make Shorts content
- Engage your audience through live streams
- Build community with memberships and Super Chats
Conclusion
YouTube’s new monetization update is a huge win for small creators. By lowering entry requirements and opening access to monetization tools earlier, YouTube is creating opportunities for more people to turn their passion into income. If you’ve been waiting for the perfect time to start, it’s now.
FAQs
1. What are the new YouTube monetization requirements in 2025?
500 subscribers, 3 uploads in 90 days, and 3,000 watch hours OR 3M Shorts views.
2. Do I earn ad revenue immediately after meeting the new criteria?
No, ad revenue still requires the old threshold (1,000 subs + 4,000 watch hours or 10M Shorts views).
3. Can Shorts creators earn money under the new update?
Yes, through the Shorts revenue-sharing model.
4. Does YouTube allow AI-generated content for monetization?
Yes, but it must be original and follow policy guidelines.
5. How long does monetization approval take?
Usually within 30 days after you apply.